Tuesday, 12 May 2015 16:58

Airmont Hotels & Resorts Launches Partnership With Cadillac In The United States

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-Fairmont Hotels & Resorts today announced a new strategic partnership with Cadillac in the United States. The two industry-leading brands have signed a multi-year agreement that secures Cadillac as Fairmont’s exclusive guest vehicle transportation program partner in the United States.


A fleet of more than 25 vehicles, including next-generation Cadillac Escalades and 2014 Motor Trend Car of the Year CTS luxury mid-size sedans, are now available at properties across the country such as the Fairmont Kea Lani in Maui, the Fairmont San Francisco, the Fairmont Copley Plaza in Boston and the Fairmont Washington, D.C.

Fairmont guests can enjoy a courtesy ride unlike any other thanks to the Escalade’s interior that is designed to be one of the industry’s most authentic and luxurious cabins. Both vehicles feature built in Wi-Fi to provide guests with convenient connectivity as they travel to their destination.

“At the beginning of the century, two of the world’s most forward thinking and beloved brands, Cadillac in Detroit and Fairmont in San Francisco, changed the face of their respective industries by setting new standards in how to enjoy life,” said Jane Mackie, vice president, Fairmont Brand. “Both brands remain committed to product innovation to maintain and surpass that standard, as evidenced by this partnership which connects guests with the best of American restaurants, culture and nightlife in leading cities and resort destinations.”

The courtesy vehicles are available to bring guests to local destinations in sophistication and style. Fairmont President’s Club members and guests on Fairmont Gold floors enjoy priority access to the service, designed to be welcoming and stress-free. Guests can ride on a first-come, first-serve basis via the concierge desk at each hotel.

“Together, Cadillac and Fairmont bring a special, bespoke experience to our customers,” said Melody Lee, Cadillac director of brand strategy and planning. “Our partnership is designed to showcase the best in product, service and premium customer interactions."

In the nation’s capital, guests will have the opportunity to be whisked to a show at the Kennedy Center or to enjoy a stroll around the Lincoln Memorial. Guests of the Fairmont Copley Plaza can cruise down well-known Newbury Street in Boston’s Back Bay to enjoy some shopping, salons and sweet eats. Those staying at Fairmont San Francisco can enjoy a luxury ride to Pier 39 for some sights and seafood.